IIHF Ice Hockey World Championship 2026

The IIHF Ice Hockey World Championship 2026 brought together the world’s best hockey nations and hundreds of thousands of fans in Zurich and Fribourg, Switzerland. Over an 18-month preparation period, Fandom Factory worked closely with the Local Organising Committee Switzerland to develop and deliver the tournament’s Sport Presentation and Fan Experience concept across both host venues.

Our role covered the strategic planning, creative development, and implementation of the in-arena entertainment experience. Together with the Organising Committee, IIHF, and Infront, we helped shape the overall fan journey, ensuring a consistent and engaging atmosphere throughout the championship.

Fandom Factory was responsible for creating and delivering all graphics and video content displayed across the arena ecosystem, including the centre-hung scoreboards, LED displays, ribbon boards, and other digital platforms. In addition, we coordinated the integration of entertainment elements, ceremonies, music, audience engagement activities, and partner activations into a unified matchday experience.

During the tournament, our team led the live execution of Sport Presentation operations in both arenas, overseeing showcalling, control room coordination, and on-ice production to ensure seamless delivery throughout all 64 games of the championship.

The result was a modern and immersive fan experience that complemented the sporting action and helped create one of the most memorable editions of the IIHF Ice Hockey World Championship.